I come from a background in design strategy, but my work has always lived across disciplines. From brand development and user experience design to event production and fashion design, I’m most interested in the spaces where creativity, research, and human connection overlap. I’ve never been drawn to choosing just one area– instead, I’m inspired by the way different fields can inform one another and create stronger, more thoughtful outcomes.
Community is at the center of everything I do. Whether I’m designing a product, producing a fashion show, or building a brand experience, I approach each project with the belief that good design should bring people together. I’m interested in how design can create conversation, encourage collaboration and make people feel seen within a space, a system, or an experience.
My process is rooted in research, storytelling, and adaptability. I like identifying tensions in everyday life, understanding how people move through and experience the world, and translating those insights into something tangible– whether that’s a physical object, a visual component, or a shared experience. Across every project, my goal is the same: to create work that feels intentional, engaging, and grounded in real human connection.
Zoë Waechter is a designer based in New York.
Education
Work
Sales Associate at J. Crew
November 2024– Present
Assisted customers with styling, product recommendations and promotions
Maintained store organization and visual displays
Processed sales, returns, and exchanges efficiently
PR/SS25 assistant at LaQuan Smith
September 2024
Assisted with castings and fittings
Worked behind the scenes at their SS25 show
PR assistant at World Of My Own
March– May 2024
Coordinated dressings with influencers and models
Content creation
Helped with showcase preparation and execution
PR intern at Mirror Palais
July– December 2023
Sourced fabrics for design team
Managed celebrity pulls
Managed communication with stylists
Helped backstage at SS24 show
Dresser at Rachel Comey SS24 Show
September 2023
Helped to dress models for show
Showroom assistant at Gabriela Hearst
June 2023
Assisted during Market Week
Helped dress models and organize showroom for clients
Internship with JRAT
September 2022
Prepared materials to be sewn during Fall 22 Fashion Week
Picked up and dropped off packages for clients
Sales and Media Content at AleO
May– August 2022
Was in charge of the store and interacting with customers
Prepared media content for Instagram Assisted with photoshoots of merchandise while utilizing photoshop
Studio Assistant at Waechter Architecture
May– August 2022
Built project models for client meetings
Organized studio and office projects using excel and google sheets
Intern at Adam Arnold Studio
May 2021
Organized fabric samples and patterns
Assisted with client fittings
Contacted clients about upcoming fashion show
Marketing Assistant for Daria Crymes, Realtor
June 2020– May 2021
Wrote monthly newsletters website and after cleaning contact list
Sent newsletters through Mailchimp
Researched trending architects and designs for newsletter and media content
Assistant at Ellis Dunn Interior Design and Textile Studio
June 2020– May 2021
Created fabric sample pallets to send out to clients
Used excel to organized inventory and to track supply demand
Assisted with design decisions such as color pallet coordination and logo changes
Production
Skills